Back to Business Automation Glossary
The Definition
Missed Call Text Back is an automated safety net feature that instantly detects a missed incoming call and sends a customized text message to the caller. The message typically says, “Sorry we missed you. How can we help?” to engage the customer immediately before they call a competitor.
The “Speed-to-Lead” Problem
In the service industry, the vendor who answers first usually wins the job.
But as a business owner, you cannot answer the phone 24/7. You are on a roof, under a sink, or in a meeting.
- The Stat: 62% of calls to small businesses go unanswered.
- The Behavior: When a customer gets your voicemail, they do not leave a message. They hang up and call the next business on Google.
- The Cost: If that customer was worth $500, a single missed call just cost you $500.
How It Works in the Real World
Imagine a potential client calls your landscaping company at 2:00 PM on a Tuesday. You are running a loud mower and don’t hear the ring.
- Without Automation: The phone rings out. The client hangs up. They call “Portland Best Landscaping” down the street. You lost the job and you don’t even know it.
- With Automation:
- The system detects the missed call.
- Within 5 seconds, it texts the caller: “Hey, this is Jason at Attuned Landscaping. I’m on a job site right now. How can I help you?”
- The client replies: “Just looking for a quote on sod installation.”
- You reply when you take a break. The lead is saved.
The “Attuned” Approach
At Attuned Automation, we customize this feature so it sounds like a human, not a robot.
Customization Options:
- Business Hours Logic: We can set it to say one thing during the day (“I’m on a job site”) and something else after 5:00 PM (“We are closed for the day but will call you tomorrow”).
- Landline Enabled: We apply this feature to your existing business landline so you do not need to change your phone number.
- Tagging: We tag these contacts as “Saved from Missed Call” so you can track exactly how much revenue this feature generates for you.
Frequently Asked Questions
Does it work if my phone is off? Yes. The automation happens in the cloud, not on your physical device. Even if your battery is dead, the customer still gets the text.
Will it text spam callers? It can, but we can set up filters to ignore known spam numbers or very short duration calls (like 1 ring drops) to minimize this.
Can I turn it off quickly? Yes. If you are sitting by the phone and just don’t want to answer, you can toggle the feature off from your mobile app instantly.
Stop Losing Leads to Voicemail
Every missed call is money walking out the door. Let’s install this safety net on your phone number today so you never miss another opportunity.